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 Miami
International Boat Show & Strictly Sail Report Huge
Success for 2006
With Luxury Yachts the size
of houses and even bigger price tags, this year's boat
show left Miami in a wave of sales and rave reviews.
MIAMI BEACH, Fla., Feb.
21, 2006Attendance at the show, which ran Feb. 16-20
at the Miami Beach Convention Center, the Sea Isle Marina
& Yachting Center and Miamarina at Bayside, was
146,595, compared to 145,355 last year. This represents
a 1 percent year-over-year increase and a 4 percent
increase from the average attendance figures for the
previous three years.
“Considered the
Super Bowl of all consumer boat shows, the Miami event
kicks off boating season and sets the barometer for
annual industry sales,” said Cathy Johnston, vice
president of Southern Shows with the NMMA. “Judging
by the results of this year’s show, we expect
strong sales to continue through 2006 in all categories
of recreational marine products.”
In addition, the NMMA
reporter strong sales among exhibiting companies in
all categories, including boats, engines and accessories.
David Knight, executive
vice president and chief operating officer with Washington,
N.C.-based Fountain Powerboats, said, “Sales at
the 2006 Miami show exceeded our company’s all-time
performance by 40 percent. We attribute these results
to the hard work and training of our international and
domestic sales teams, and we expect the orders taken
at the Miami show to help our company achieve its third
and fourth quarter sales and profit objectives.”
Peter Frederiksen, director
of marketing and communications with New Gretna, N.J.-based
Viking Yachts, said, “The Miami show is always
a strong one for our company. It provides us with an
opportunity to bring together our international dealers
from Spain, Australia and Venezuela in front of an international
audience of consumers who come to the show to buy.”
Dave Walsh, director
of marketing with Holland-Mich.-based Tiara Yachts,
added, “The Miami show is extremely important
to our dealers, both locally and throughout the world,
who benefit from the show’s ability to help us
build our customer base and sell boats.”
Debra Young, president
of Pembroke Pines, Fla.,-based Nautica International,
said, “Miami is one of the most important shows
for us. This year, sales were up over the previous two
years, with a large contingency of customers from the
Northeast and Great Lakes regions as well as from South
America.”
Randall Barberis, assistant
vice president of marketing with Watsonville, Calif.-based
West Marine, said, "Our sales exceeded our expectations!
It appears that the boating public has recovered from
the hurricanes of last year and is seeking out the latest
gear in electronics, safety and toys for their boats.
It's a positive sign for the season ahead."
Veda Raubenheimer, project
coordinator with the South African Boatbuilders Business
Council, which brought seven sailing vessels to the
sail-only portion of the Miami International Boat Show,
said, "Strictly Sail has been an invaluable platform
for the South African boat building industry. Our inaugural
South African Pavilion has been an overwhelming success,
translating into sales for the majority of our 12 exhibitors.
We look forward to a stronger presence in 2007, showcasing
other South African boat builders and products."
The 66th Miami International
Boat Show is set for Feb.15-19, 2007. For show information,
call (954) 441-3220 or visit www.miamiboatshow.com.
About Miami International Boat Show
The Miami International Boat Show is produced is produced
by the National Marine Manufacturers Association (NMMA),
the world's largest producer of boat shows. NMMA is
the leading association representing a $33 billion a
year recreational boating industry. NMMA member companies
produce more than 80 percent of the boats, engines,
trailers, accessories and gear used by boaters and anglers
in the U.S. For more information, visit www.NMMA.org.
For more information
about the Miami International Boat Show, call (954)
441-3220 or visit www.miamiboatshow.com.
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